Friday, October 20, 2006
Segmentation Analysis- The fairer sex in Toto's
I love Toto's in Bandra..The music, the ambiance, the food, the price-value equation...everything there is so amazing...One of these nites when we were sitting over there ( as usual Lukhi junta)..and eyeing various females across the lenght and breadth of that place..we noticed that we were assigning different adjectives for different females present over there...babe/ non-male/ bitch/Ladies/ bachi/aunty/yuck/Technology/LT-ST/hot/piping hot...etc etc...so me thought that as it is I am not doing any work out here...why not try to create a reference document for all these words...no sexist stuff here...just what these mean...:)
Babe: U dont know where the female will fit in but she does look pretty attractive...they are a segment whose boundaries are very flexible..i mean if there are more beautiful females around, she will become a female and if there are none..she will be labelled.hot..u know very circumstantial...
Non-Male: No descriptions requried...All of us know what it means.
Bitch: U look at her.she turns around and either holds the hands of her accompanying male friend/cuddles up with him/kisses him.and then looks at u through the corners of her eyes..with one wicked smile..what a BITCH
Ladies: They constitute that rare set of females who accompany males of our category to Toto's and hence are referred to with respect
Bachi:Totos is full of females of this category, all looking young, faking maturity, ciggi in one hand, bacardi breezer in another...yelling and jumping the moment they see their friends....amazing enthu group..and ya at times they make u be aware of how old we have become...muah...:(
Aunty: Most of them dressed in a manner showing that they r straight coming from office...mid-aged...psued...lot of charm and grace.generally with men significantly younger..A sure shot way of identying Aunties: A female talking on the cell-phone..Dear, I will be late...am out on a office party with some collegues & wink...Mast wala lie!!!
Yuck: This segment is very person to person dependent...but everyone finds a set of females there..u see them and say..Yuck...
Technology: You look at them, find them attractive....so far so good. But as it always happens u give a second look...and what do u find...had it not been for the advancements in science/technology (cosmetics, surgery, etc etc) she wouldnt have deserved even a glance..forget a look.Lolz...
LT-ST: The set of females u want to take home to when your Mom is there....thats LT...(long term).....ST (short term) is simple: desire to take her to the house when your Mom is not there...
Hot: Thats the reason why u find Tots filled with lukha people like me...
Piping Hot: They are what is called."visual viagra"...now cumon guys...this is a public blog.cant get more explicit...
Cheers!!!
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1 comment:
whew!!! what analysis khemka...i don't think i wud even want to know what categ i fall in :-)))...don't worry..no gaalis from me...
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